Catering and Events Planning
Catering and Events Planning
CATERING AND EVENTS PLANNING
Course Duration:
4 days x 3.5 hours; Level 1 (Week 1)
Course Fee:
P5,500 (Regular)
P5,000 (Global Academy Alumni)
Introduction:
This management module includes sessions on the components of effective catering operations management, plus an introduction to events planning.
Target Audience:
Global Academy SD-IC students
Course Outline
- I. CATERING
- A. Overview of Manpower Requirements
- B. Workflow
- C. Equipment Requirements
- D. Table and Buffet Set-up
- II. MENU DEVELOPMENT and COSTING
- A. Types of Catering Menus and Styles of Service
- B. Determination of Catering Prices
- C. Menu Costing
- III. SOCIAL EVENTS PLANNING
- A. Budgeting
- B. Canvassing and Choosing Locations
- C. Organization and Coordination Services
- IV. PROMOTION and MARKETING
- A. Marketing Tools
- B. Advertising Techniques
- C. Event Marketing Tools
Activities
- Lecture Classes
- Homework
- Written Exam (Finals)
- SWOT Analysis (Finals)
What do I learn/gain from this course?
- For entrepreneurial aspirants and catering business owners - new or enhanced management skills
- Adaptation to evolving trends in the foodservice and hospitality industry (weddings, events, ready-to-eat fare, etc) through the processes learned in the creation of menu concepts
- Ability to set-up your food venture without the need to hire additional food industry professionals or enrolling in expensive business classes
- For students enrolled in Global Academy’s SD-IC course, adaptation of varied menu selection and theme conceptualization skills for catering events
